Whatagraph

Whatagraph consolidates marketing data from multiple sources into one platform. It skips messy imports and endless spreadsheets by offering 55+ native integrations, custom integrations via API, Google Sheets, or BigQuery, and a secure hub for all data without middleware. Users get ready-to-use data with unified naming across sources, custom formulas, reusable transformations, and blended metrics across channels for unified KPIs.

Core Features:

• 55+ native integrations
• Custom integrations via API, Google Sheets, or BigQuery
• Unified naming across sources
• Custom formulas and reusable transformations
• Blended metrics across channels
• Performance overviews by country, team, or product
• IQ chat for instant answers
• Personalized auto-generated summaries
• Goals and alerts
• Drag-and-drop report builder

How It Works:

• Connect data sources: Link advertising, social, analytics, CRM, SEO, and e‑commerce channels.
• Clean & unify data: The platform normalizes naming and prepares data for reporting.
• Generate insights: Use Whatagraph IQ to auto‑generate summaries and answers.
• Build reports: Choose templates or build custom reports with drag‑and‑drop widgets.
• Share results: Automate deliveries via email, live links, or export to destinations like BigQuery or Looker Studio.